Inspired . . . Really!

March 8, 2011

This one was published in the venerable Macon Telegraph, so it really has to be true. (For real, see the article).  It seems that the Pork Board, ummh make that the National Pork Board, has decided that it’s time to change their careworn slogan of 25 years.  You’ve heard the old tagline, even if you don’t remember it:  “Pork:  the other white meat.” That one never really played well down here. The first white meat is naturally chicken.  In Middle Georgia, we always figured the other white meat was catfish.

So, anyway, with pork consumption totaling 50 pounds per capita in the U.S.; the National Pork Board wants to increase consumption by 10% by 2014.  And they’re going to do it with “a stronger connection, a more emotional connection to our product,” This according to Ceci Snyder, the board’s VP of Marketing.  Tying all of this together is a new and powerful new slogan.  Are you ready for this?

Pork: 

Be Inspired

 

Pig in a tutu

The pig in a tutu doesn’t come with the new catchphrase . . . it’s Poor Richard’s contribution, just for effect.  I don’t know about the rest of you, but this one really gets my adrenaline pumping.  I’m picturing a big budget, highly paid advertising executives, focus groups, quantitative analysis, A-level meetings with upper management, large expenditures, lots of money . . . all surrounding the impressive new phrase: Be inspired. Oh, and did I mention lots of money?

Poor Richard used to travel through southern Indiana, where they talk about hogs and actually raise them.  I expect that a small agency in Vincennes or Seymour could have done the same work for $500.  Nonetheless, I am impressed (and inspired). In fact, I’m so inspired that I’m going to start on this year’s 55 pounds of pork tomorrow.  Barbecue for lunch at Gralpharaphics!

Dirty Pig Face

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Big Pig Update

June 2, 2007

Curiouser and Curioser . . .

Eldest daughter sent a link with a different slant on the big pig story (See Just In Case You Missed It ). It seems that the pig had a name, and it wasn’t Grendel after all. Fred, the pig, was domesticated. The image of young Jamison pursuing the feral pig through dangerous Alabama swampland wasn’t exactly accurate, either. Fred the pig was shot in a fenced in hunting preserve.

Here is a quote from the Atlanta Constitution with Fred’s previous owners’ take on the story:

“From his treats of canned sweet potatoes to how their grandchildren would play with him, their stories painted the picture of a gentle giant. They even talked about how their small Chihuahua would get in the pen with him and come out unscathed.”

Read the whole story at AJC .

Isn’t life grand?


Just In Case You Missed It

May 28, 2007

Some Pig!

One of the stranger news stories ever printed was featured in Saturday’s Macon Telegraph Boy, 11, bags hog bigger than ‘Hogzilla’ . 11 year old Jamison Stone, pictured with this mutated bovine, apparently shot the thing with a pistol. Let’s revisit that . . . shot it several times with a pistol. Nine times with a 50 caliber revolver, to be exact. Young Jamison has been hunting since he was five.

Please don’t misunderstand. Poor Richard is not one of those animal rights folks who get totally torqued when they see a chicken house and even feed their pet Doberman a vegetarian dog food. But, one does have to question the sanity of allowing an eleven year old to charge through the woods firing a pistol at Grendel.

According to the Telegraph/AP article, Jamison’s “father said that, just to be extra safe, he and the guides had high-powered rifles aimed and ready to fire in case the beast, with 5-inch tusks, decided to charge.” Somehow this just doesn’t seem satisfactory. If Grendel actually had decided to devour the lad, would a few high powered rifles actually have stopped him in time?

I submit that if God had truly wanted men to hunt and eat something like this monster, He wouldn’t have invented cows, chickens and domesticated pigs.

As for Jamison, his next expedition is planned for Scotland in the late Summer. He’s going fishing for Nessie . . . with a #8 Aberdeen hook.

Photo by Melynne Stone, AP story by Kate Brumback, lifted without specific permission from Macon.com. I’ll put the photo back if you tell me to.